Private Market Advisory for Individuals, Families and Institutions

Independent private-market advisory built to improve decision quality before capital gets locked up.

See how the process works

How Are We Different?

We are not relationship managers working for fund houses.

We are not investment bankers working for founders.

We are partners working for you.

"Your partner for accessing top venture capital, private equity and private credit funds without conflicts of interest."

What We Believe

Generalists advising on mutual funds, bonds, stocks, PMS, and AIFs help grow wealth. Specialists focused on private markets help build prosperity.

How Our Compensation Works

Rupeia follows a flexible, transparent, and zero-commission-to-investor AIF model. You can either pay us directly for an independent report and use it to evaluate the fund on your own, or you can access the fund through Rupeia without paying any commission to us.

Who This Is For

Built for individuals, families and institutions that need better private-market judgment.

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Founders

Usually arrives after liquidity, ESOP monetization, concentrated equity or a desire to turn entrepreneurial conviction into a more deliberate private-markets program.

See this mandate
Founders
Rupeia Allocation Lab

Your 7-Year Private Market Journey

Choose your investor profile and allocate capital across Private Credit, Private Equity and Venture Capital to model a sample 7-year private-market path.

Select one slab for each asset class. The total must equal ₹5 Cr to view the result.

Choose your investor profile

Individual / HNI

Start with the capital context. Then move across the three asset tabs below and assign one slab to each bucket until the portfolio is fully allocated.

Total size

₹5 Cr

This is the target allocation size for the selected investor profile.

Current allocation

Total required

₹5 Cr

Allocation progress

0/5

Remaining

₹5 Cr

Private Credit

Select one slab

Income-oriented private-market exposure with relatively lower volatility.

Your portfolio is under-allocated. Please allocate the full ₹5 Cr.

Advisory Scope

We are not selling products which can build so called wealth. We are offering advisory for better decisions.

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Venture Capital Fund

Gross IRR 20-25%Lock-in 8-10 years

Used for innovation-led upside, vintage diversification, founder-ecosystem exposure and disciplined access to private company growth through a manager structure.

Open advisory page
A startup team in a modern office discussing growth plans with investors.

Private Market Truth Score

A pre-diligence filter for what is visible, what is missing and what still needs verification.

Use the score to pressure-test manager clarity, downside, structure and investor fit before deeper diligence starts.

Analysts reviewing materials together before a private-market diligence discussion.

Pre-diligence lens

Use it before deeper fund meetings, before direct-deal excitement and before a committee mistakes marketing for clarity.

Focus Areas

Themes where institutional research matters more than narrative excitement.

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AI infrastructure and enterprise software

Compute, data, model infrastructure and enterprise workflow layers where durability matters more than hype.

Servers and networking equipment representing AI infrastructure and software systems.

Operating Model

Built around research, diligence and monitoring that improves decision quality.

Mandate definition

We start by defining what decision needs to be made, what role private markets should play and what the capital can realistically absorb.

Universe creation

We build a relevant fund universe by strategy, stage, geography, theme, vintage and allocator fit before any shortlist is formed.

Diligence support

We translate manager materials into structured questions, scorecards, comparison views and decision-ready research notes.

Monitoring support

We stay useful after commitment through portfolio review, GP update tracking, prior-AIF analysis and re-up decision support.

Fee Drag Calculator

See how private-market fees change the final outcome before the fund closes.

This assumes management and operating fees are charged annually on committed capital, setup fee is charged once, carry is charged on gross profit and tax is applied at 12.5% on net profit after fees.

Fund value after 7 years

₹3,79,46,973

Gross pre-fee value ₹4,76,83,716

Total profit

₹2,79,46,973

Net IRR 20.99%

Total fee drag

₹97,36,743

IRR loss 4.01%

After tax remaining amount

₹3,44,53,601

After-tax CAGR 19.33%

7 Year Movement

How the money moved across gross, net and after-tax value

CAGR Comparison

Fund modeled at 25.00% CAGR

better than public market by 13.00%

better than real estate by 14.00%

better than commodities by 13.50%

This comparison is done asset by asset on total value from the same starting commitment: Fund at the modeled fund CAGR, Public Markets at 12%, Real Estate at 11% and Commodities at 11.5%.

Testimonials

How demand-side private-market conversations usually sound when the work is actually useful.

Founder

"I had capital after a liquidity event, but not enough clarity on which managers actually deserved a long lock-up. The process slowed the decision down in the right way and made the final allocation easier to defend."

Aarav Mehta

Founder, Bengaluru

Illustrative quotes with names changed for privacy.

Common Questions

Questions that usually come up before the first conversation.